In the life of a new Dodge vehicle and its owner, there are many memorable moments and noteworthy milestones. However, we think most would agree in saying that those first few months of proudly driving your fresh Dodge auto through the streets of South Burlington certainly take the cake.
As it turns out, we at Goss Dodge Chrysler aren't the only ones to hold this view. J.D. Power and Associates recently placed two stellar Dodge models remarkably high on its annual "2012 APEAL Study." Which vehicles would those be? The Dodge Charger ranked highest in the "Large Car" sector while the Dodge Challenger took top spot in the "Midsize Sporty" segment.
For those who might be unfamiliar, the venerable APEAL Study (Automotive Performance, Execution and Layout) recognizes automobiles that provide high levels of satisfaction for vehicle owners during the first 90 days of ownership. In other words, J.D. Power and Associates looks at the initial "puppy love" stage in a relationship between man and machine.
Not only did the Charger and the Challenger take top spots, but the study shows that Dodge improved most across the entire industry. As you can imagine, Dodge officials are very happy to know that their consumers are very happy. Doug Betts, Senior Vice President of Quality for the Chrysler Group, notes, "We listen to our customers and continually implement changes to our vehicles to meet, and exceed, their needs."1
If you haven't already taken a spin in either top-ranking Dodge auto, Goss Dodge Chrysler invites you to stop by 1485 Shelburne Rd South Burlington, VT 05403 at your earliest convenience and check out our complete new Dodge lineup today.
Source: 1http://www.marketwatch.com/story/two-dodge-models-rank-highest-in-their-segments-in-jd-power-and-associates-2012-apeal-studytm-2012-07-25